On Monday, Jonathan Newhouse, the Chief Executive of British Vogue’s parent company, Condé Nast International, announced that Edward Kobina Enninful will be the new Editor-in-Chief of the magazine. Enninful will not only be the first male editor since its founding in 1916 but will also be the first African-American editor amongst the 22 global issues of Vogue.
“Edward is one of the most talented and accomplished fashion editors in the
world…by virtue of his talent and experience, Edward is supremely
prepared to assume the responsibility of British Vogue.”
- Jonathan Newhouse
Enninful, 45, was born in Ghana, raised in the Ladbroke Grove area of London with 5 siblings, and is currently working in New York. He calls modeling his “baptism into fashion” as he began his fashion career at the age of 16 as a model for i-D, a street style and youth culture British magazine, after being scouted while on the subway.
At the age of 17 he was assisting with photo shoots for i-D with stylists Simon Foxton and Beth Summers, and at 18, he became one of the youngest-ever leaders of a major fashion publication when he took over as the Fashion Director. After working at i-D for 20 years, Enninful went on to work as a contributing editor for Vogue Italia where he spearheaded the magazine’s “Black Issue” (2008) that sold an extra 40,000 copies and only featured black models in an effort to end the “white-out that dominates the catwalks and magazines,” and American Vogue before he was named the Creative and Fashion Director of W, an American magazine where he increased advertising profits by 16% within his first year, in 2011 by its editor, Stefano Tonchi. In addition to his impressive magazine work, Enninful has styled many A-list clients like Kate Moss and Naomi Campbell, and has received a few awards along the way, including being named Fashion Creator of the Year in 2014 by the British Fashion Council and receiving an Order of the British Empire (OBE) from Queen Elizabeth II in June 2016 for his services to diversity in the fashion industry.
Enninful, who is openly gay, will be replacing Alexandra Shulman who announced in January that she would be stepping down from her role of 25 years. The well-experienced gentleman known for his cheerful demeanor will take over the role on August 1 and will be the magazine’s 11th editor in its 100-year history.
“I believe we live in a world of possibility, and my appointment is a testament to this.
The world is ever-changing, as are traditional roles of male and female. The outpouring
of support from people of all backgrounds has been humbling.”
- Enninful to NY Times